The Product Strategist
& Football Analyst.
Data is just the starting point. I bridge the gap between product strategy, tactical intelligence, commercial reality, and the human element that drives the beautiful game.
Selected Reads
How AC Milan Score in 2025–26: Patterns After 16 Matches
Sixteen matches is not enough to judge a season. It is enough to spot habits. This analysis breaks down how AC Milan have scored their goals so far in 2025–26, focusing on creation zones, goal types, assist chains, timing, and game state. The aim is not to predict the table, but to describe the process taking shape underneath the results.
02.01.2026
Sunday League Hangovers: Fat center-backs, smoking at halftime, and the beauty of amateur Football
Hackney Marshes stands as the spiritual cathedral of grassroots football, a 340-acre expanse where the beautiful game is stripped of its billion-dollar polish and returned to its rawest form. Built literally on the rubble of post-WWII London, it hosts thousands of players every Sunday who battle hangovers and freezing winds for nothing more than pride and a post-match pint.youtube Recently, this world of "fat center-backs" and halftime cigarettes has collided with global superstardom, from Ronaldo Nazário’s surreal cameo in Essex to David Beckham’s return to his East London roots.
29.12.2025
Beyond Morocco's World Cup 2022 Miracle: The $2 Billion Economic Impact
From the initial shockwaves of the 2022 World Cup miracle to the sustained dominance of the AFCON 2026 semifinals, this is the definitive story of how a sporting fairytale matured into a $2 billion economic engine, creating a lasting legacy that has fundamentally reshaped the North African landscape forever.
13.01.2026
Latest Analysis
View All Tactics
Football Isn't Gymnastics, Cesc: You Don't Get Points for Playing Beautifully
"We made 700 passes, they made 200. It’s unbelievable." That was Fàbregas’s post-match verdict. But in the modern game, possession without penetration is just cardio. While Como painted pretty geometric shapes in the middle third, AC Milan delivered a masterclass in game-state management and ruthless transition efficiency.
Cagliari 0-1 AC Milan: The Art of Winning Without Dominating
AC Milan started 2026 the way pragmatic teams do: not flashy, but with control. A sluggish first half turned into a measured second, and one decisive action from Rafael Leão separated the sides. The numbers tell a clean story, too: Milan won the shot battle, edged possession, and managed the game state after scoring. It was not a classic. It was a professional away win.
What a Way to End 2025: How Milan's 3-0 Masterclass Against Verona Proved We're Ready for the Scudetto!
It's the final match before the calendar flips to 2026. I'm sitting at home, coffee in hand, nervously scrolling through Twitter. The anxiety is real! "What if we slip up?" "What if Nkunku still doesn't score?" Then the match starts. And for the next 90 minutes, Milan didn't just beat Verona; we absolutely dismantled them 3-0 in a performance so complete that by the final whistle I was thinking one thing: "This is it. This is our year. Scudetto!"
Data has
Structure.
Humans have
Soul.
A system is only as strong as the people supporting it. I build tools and write analysis that deep dive on technical analysis, the business, and the beautiful game.
The Metronome Manifesto